Studio-H
Artist's Studio - Saint Petersburg Artist
Wednesday, July 26, 2006
Tuesday, July 25, 2006
Retro-Grade
Multi-Media presentation slide turned into a product line marketing tool for Business Development, recycling the "product line" pictures taken for ID. Initially a concept for a new Corporate Overview one of my BD teammembers came across a copy I had on my desk and showed his boss. They are now being passed out like candy kisses.
Friday, July 21, 2006
Hydra Logo
I get very excited when I get to do a project like this. This is one of the company's programs. The Project Manager asked me to design a logo. In Greek mythology, Hydra was the 7 headed monster Hercules destroyed by cutting off all it's heads and then buried the last immortal one (head that is). This is one of my favorites. Initially designed using Illustrator's vector line art. Pieces were copied over into a multi-layed PS file for just the right special effects. What a blast! I love my job.
Tradeshow Display
What do you do when Industry Day is over and the posters you've printed all say Industry Day on them? You trim off the bottoms that say Industry Day and turn them into tradeshow displays. And then you add a spanky new banner that calls out the name of your company, this so happened to also be at the bottom of the posters underneath the Industry Day callout. It couldn't be saved because it was below the callout. Lesson Learned: Design ahead. It was a good save.
ID ID POP
If I remember correctly, it took two weeks to develop these 14 posters. New photos of equipment had to be taken and everything needed to be photoshopped to look pretty. I switched out the tires on the HMVEE at the last minute, because the ones that were on there were in poor physical condition. Then there's always the question...How do you make a cable harness look sexy? How do you make a green box look sexy? The challenge was alot of fun. These were printed on a larger scale, 24 x 30, by my associates at Chromatech Printing. Nice job!
ID Continued...
Industry Day continues...I had two months to ready the materials for Industry Day. Did I mention the company invited 500 guests? A product line of posters was needed, I had 14 to develop. With no direction, I ran with the ball. This is my favorite one, an unmanned energy scavenging vehicle. With no physical product and an engineering model that wasn't marketable, I drew "the boat" in Illustrator in a few hours. The preliminary research took longer than the time it took for me to draw up. The engineer was unhappy because I added the jib, but I think the small detail maked it look more attractive. Also criticism for it's sitting on dry land. However, my theory is that the pedestals in a museum room are all the same. It's the sculptures that are the individuals.
Industry Day! April 2006
Industry Day artwork was a three day brainstorm. My supervisor directed the composition of a flag, an eagle, and the representation of each branch of the Armed Forces. Three days, I said. I started researching what I had available to use, and managed to turn this out. "Neccesity is the mother of invention." So true. I am moderately pleased that it has been very well received...This is the first time our company has achieved a look of this kind. We invited over 500 guests, I was striving for a strong impression.





